Visual Identity
Something that symbolizes the fusion between solidity and creativity. This duality between stability and boldness conveys the brand's proposal: to offer communication with a solid foundation but always guided by unique and inventive proposals.
Brand Identity
The black letters have firm, angular geometric shapes, evoking concrete paths, structure, and consistency — essential values for strategic and well-founded communication. In contrast, the orange symbol next to it, which refers to a stylized light bulb or creative shield, represents the spark of original ideas, out-of-the-box solutions, and constant innovation.
